The first hybrid modular AI mastery program for commercial teams. Designed so your team not only understands AI — they use it to sell more and operate better.
AI Lions is not a technology course. It is an AI-powered commercial performance program.
Who want their team to adopt AI without resistance and with measurable results.
At 200–1,500 employee companies seeking structured AI training with performance metrics.
Responsible for pipeline, forecasting, and revenue engine optimization.
Looking to integrate AI in content generation, campaigns, and analytics.
Training companies looking to differentiate with AI and offer this program to their own clients.
Who need to sell more with fewer resources using modern AI tools.
Each module is an applied learning block: theory + practice + real project in your company.
ChatGPT o3, Claude Sonnet 4.5, Gemini 2.5 and prompting techniques applied to your daily work — no code needed.
15hZapier AI, Make and Google Workspace with AI to automate follow-ups, notifications and repetitive tasks.
13hFirst agents module: n8n AI Agents, CrewAI and AutoGen to orchestrate systems that work autonomously.
16hHubSpot AI, Salesforce Einstein, Apollo AI and Clay for predictive scoring, sequences, and automated prospecting.
14hHeyGen, Sora, Runway ML and Jasper for multi-channel campaigns, personalized video, and AI-powered SEO content.
14hAI-powered dashboards, pipeline predictive forecasting, commercial KPIs, and data-driven decision making.
14hElevenLabs, HeyGen and Voiceflow: build voice assistants, digital reps, and advanced customer service bots.
12hEU AI Act, AI-applied GDPR, risk management, ethical framework, and responsible AI adoption in organizations.
8hWe evaluate the current level of AI adoption, commercial processes, and knowledge gaps.
Live sessions (in-person or online) with real exercises from the participant's business.
Access to XFactor Academy with materials, quizzes, projects, and real-time AI coaching.
Final project applied to the company. The team leaves with a ready AI adoption plan.
AI Lions runs on XFactor Academy — the first AI-native LMS platform built for Latin America. Materials, quizzes, projects, and real-time AI coaching, all in one place.
Three depth levels, one goal: your team mastering AI applied to commercial growth.
Not sure which level is right for your team? Take the free diagnostic → Start diagnostic · 7 min
For sales and marketing professionals new to AI
For commercial leaders looking to integrate AI into their processes
For executives and C-level leaders driving AI transformation in their organization
100% custom program: modules, language, format, hours and methodology tailored to your industry and goals.
* Price per individual module. Full program includes all modules + resources, live sessions, and DC-3 certification.
Companies implementing AI in sales see up to 50% more wins vs. traditional methods.
Salespeople using AI reduce up to 35% of time on administrative and follow-up tasks.
Marketing teams that adopt AI achieve 30% more efficiency in campaigns and demand generation.

AI Solutions Architect | Speaker | Founder of XFactor Academy
+15 years in B2B sales and revenue operations. International MBA from Lingnan (University) College, Sun Yat-Sen University × MIT. Founder of XFactor Academy — the first AI-native LMS platform for Latin America. Instructor at TEP Institute (Spain), collaborator at Lablab.ai (Sweden), Unknown Group (Netherlands), and EBC (Mexico).
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"The training experience with Ulises was exceptional. He managed to transform our commercial team's mindset with practical AI tools and processes that were actually implemented. His hybrid approach of consulting and technology building made all the difference."
"Working with Ulises was a radical change for our commercial team. He implemented clear processes, trained the team and left us tools that are still working. A consultant who truly delivers results."
The program is 100% hybrid: live in-person or online sessions combined with access to the XFactor Academy platform for materials, exercises, and asynchronous practice. We adapt to your company.
Groups have between 8 and 25 people to guarantee active learning and individual practice. For larger teams we quote in parallel or in stages.
Basic covers fundamentals and tools. Advanced integrates AI into pipeline, campaign, and decision-making processes. Executive adds strategic leadership, change management, and organizational AI roadmap.
No technical background required. The focus is 100% business-applied. Participants learn to use AI tools, not program them. That said, we do hands-on exercises in every session.
Yes. Upon completion, participants receive a DC-3 labor skills certification plus a digital AI Lions certificate signed by Ulises De la Cruz.
Yes. You can purchase individual modules at the per-module price, or the full program to access all modules plus live sessions, additional resources, and follow-up.
Yes — and that's exactly the profile that gets the most from this program. Using ChatGPT is the starting point; AI Lions takes the team to the next level: autonomous agents, smart CRM, pipeline automation, Video AI and governance. Most teams that 'already use AI' do it in isolation without process. Here it gets integrated systemically.
Between 3 and 6 hours per week: one 3h live session plus asynchronous practice on XFactor Academy. The program is designed not to interrupt operations — sessions are scheduled in fixed blocks and materials are available 24/7.
Yes. AI Lions has a 30-day satisfaction guarantee. If after the first 2 modules your team does not see clear, actionable value, we refund 100% with no hassle. Email us at im@ulisesdelacruz.io with the reason and we process within 3-5 business days. This guarantee exists because we trust the program — 95%+ of teams finish and request additional modules.
Leave your details and we'll contact you within 24 hours with a custom proposal. No commitment.
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